The Williamson County Real Estate Market Report: Half of All Pending Sales Are New Construction
The Williamson County Real Estate Market Report: Half of All Pending Sales Are New Construction
Williamson County
New Construction
Tru Insights | March 2026
Almost half of every home currently under contract in Williamson County is new construction. That single number reshapes how buyers and sellers in the Williamson County real estate market need to think about pricing, competition, and timing. The Turner Victory Team tracks this market every week using the same Tru Insights analytics and Market Health Score we use for Rutherford County, and this week the data tells a story that anyone buying or selling in Franklin, Brentwood, Spring Hill, Nolensville, or Thompson’s Station needs to hear.
The Turner Victory Team at Onward Real Estate has served Middle Tennessee since 2000 with over 4,400 homes sold and more than $1 billion in total sales volume. We are now bringing the same weekly data coverage to the Williamson County real estate market that our Rutherford County clients have relied on for years. Watch the full video report below or keep reading for the highlights.
What Does the Williamson County Real Estate Market Look Like This Week?
The Williamson County real estate market has 1,236 active homes for sale as of the week ending March 14, 2026. This week brought 96 new listings, but 108 homes went under contract — meaning pending sales outpaced new inventory. That is a signal worth paying attention to. On top of that, 57 homes were delisted — canceled or expired — which usually means they were not having success getting sold.
| Metric | This Week | What It Means |
|---|---|---|
| Active Listings | 1,236 | Total homes on the market |
| New Listings | 96 | Trailing both 2024 and 2025 |
| Pending Sales | 108 | Outpaced new listings this week |
| Closed Sales | 44 | Steady compared to last year |
| Delisted | 57 | Canceled or expired — pricing issues |
| Month Supply | 3.44 | Up from 2.82 last year |
| Market Health Score | 51 | Tru Insights proprietary index |
The Turner Victory Team Market Health Score for Williamson County sits at 51 this week. That score factors in month supply, pending activity, new listing trends, mortgage rates, consumer sentiment, and other local and national inputs. A score of 51 reflects a market that is balanced but showing signs of momentum.
How Much of the Williamson County Real Estate Market Is New Construction?
The new construction numbers in Williamson County are striking. Almost 50% of all homes currently under contract are new builds. In the $2 million and above price range, that number climbs to over 65%. Builders are not just competing with resale homes — in many price brackets, they are the market.
Active Under $500K
All Pending Sales
$2M+ Pending Sales
For buyers in the Williamson County real estate market, this means new construction is not a niche option — it is the primary competition in many price ranges. For sellers of resale homes, it means your pricing and presentation have to account for the fact that a buyer can walk down the street and get a brand-new home at a similar price point. That dynamic makes correct pricing more important than ever.
Why Are So Many Williamson County Homes Being Relisted?
The relist rates in Williamson County tell you exactly where pricing mistakes are concentrated. In the $700,000 to $800,000 price range, 42% of active homes have been relisted — meaning they were pulled off the market after failing to sell and put back on. In the $800,000 to $1 million range, that number is 39%.
$700K–$800K Price Range
42% relist rate. Four out of ten homes in this bracket have already failed to sell once. Most of the time the issue is one of the three Ps — the way the home was presented, promoted, or priced. In the Williamson County market, pricing is the most common culprit.
$800K–$1M Price Range
39% relist rate. Nearly four in ten homes. The $1 million to $1.5 million bracket carries the most inventory in all of Williamson County with 212 active homes. Sellers in this range face real competition and need data-driven pricing to stand out.
Across the board in Williamson County, 27% of all active listings have already reduced their price by an average of 5%. One out of every four homes. And the sales price to original list price ratio sits at 96.4%, which means on average sellers are netting 3.6 cents less per dollar than they originally asked. That is not a sign of a falling market — it is a sign of widespread overpricing that is correcting in real time. The National Association of Realtors has consistently found that correct pricing from day one is the strongest predictor of a successful sale.
What Do True Days on Market Reveal in Williamson County?
One of the most important tools the Turner Victory Team brings to Williamson County is our True Days on Market calculation. Standard MLS days on market resets every time a listing is pulled and relisted. Our Tru Insights system tracks the full history back to the original list date.
In the lower price ranges, the gap is small — 34 days True DOM versus 41 days MLS-reported. But in the $3 million to $3.5 million price range, the MLS shows 55 days. The True Days on Market is 94. Nearly double. That gap matters because it means sellers in the upper brackets are sitting far longer than the MLS suggests, and buyers who look at the real numbers have better negotiating leverage.
True Days on Market in the $3M–$3.5M range: 94 days. The MLS reports 55. That is because homes in this range are being relisted to reset the clock. But the Turner Victory Team tracks the original list date across every relist. Buyers and their agents can see the full history — and they price their offers accordingly. If you are selling in this range in Williamson County, accurate expectations from day one are worth more than any marketing gimmick.
Are Pending Sales Improving in the Williamson County Real Estate Market?
Yes. Pending sales in the Williamson County real estate market have been above 2023 levels for the past five weeks. That is a meaningful trend. When compared to 2024, pending numbers are tracking ahead once you remove the ice storm weeks when very little activity occurred. New listings, on the other hand, have trailed both 2024 and 2025 for most of the year so far.
That combination — rising pendings with declining new listings — is the same pattern we are seeing in Rutherford County. If it continues, inventory tightens and the homes on the market become more valuable. But that only applies to homes priced correctly. Overpriced homes will continue to sit regardless of broader trends.
Monthly closings have been close to last year’s pace. February 2026 saw 278 closings versus 284 in February 2025. January was 254 versus 266. So Williamson County is tracking about 1 to 2 percent below last year on closings, which is essentially flat. The FHFA House Price Index for Middle Tennessee supports this trend, showing minimal price movement through 2025.
What Should Buyers and Sellers Know About the Williamson County Real Estate Market Right Now?
For buyers in the Williamson County real estate market, the data shows real opportunity. Month supply has increased from 2.82 last year to 3.44 this year, which means more choices and more negotiating room. Sellers are coming down on price — 27% have already reduced — and showings average about 2.3 per listing per week. This is not a market where you have to panic and overpay. You have time to make a data-driven decision.
For sellers, the message is clear: pricing correctly from day one is the single most important decision you make. With nearly half of pending sales going to new construction and relist rates running above 40% in key price ranges, the Williamson County market is punishing overpriced resale homes. The sellers who get it right are selling. Everyone else is sitting.
The Middle East situation and its potential impact on oil prices and inflation add uncertainty to the rate outlook. Mortgage rates currently sit at 6.11%, up from a recent low of 5.98%, according to the Freddie Mac Primary Mortgage Market Survey. If rates climb further, buyer demand could soften. If they hold or drop, the momentum continues. For a broader Middle Tennessee perspective, see how Murfreesboro and Franklin compare for value.
Thinking About Buying or Selling in Williamson County?
The Turner Victory Team brings the same Tru Insights data and education-first approach to the Williamson County real estate market that our Rutherford County clients have relied on since 2000.
Reach OutWhere Is the Most Inventory in the Williamson County Real Estate Market?
The $1 million to $1.5 million price range carries the most active inventory in Williamson County with 212 homes currently on the market. That is the bracket where sellers face the most competition and where buyers have the most options. If you are selling in that range, standing out requires sharp pricing and strong presentation.
On the other end, homes above $3 million have over nine months of inventory — deep into buyer’s market territory. The busiest zip code for closings is 37064 in Franklin, which continues to drive the majority of transaction volume across the county. For context on how the broader Middle Tennessee market is performing, visit our weekly market update page.
Showings per listing in Williamson County average about 2.3 per week. That means if your home is on the market, a couple of showings per week is normal. The days of open houses with 50 people walking through are not here right now. Setting realistic expectations with your agent about showing activity is important — and it is something we prioritize in every conversation with our sellers. You can also see how the overpricing penalty affects sellers across Middle Tennessee.
Common Questions About the Williamson County Real Estate Market
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