Media Coverage • WKRN News 2 Nashville

Rutherford County Real Estate Expert on WKRN News 2: John Turner on Housing Inventory and When to Sell

By John Turner Turner Victory Team December 2023

John Turner, a Rutherford County real estate expert on WKRN News 2, was asked by Nashville’s ABC affiliate to weigh in on one of the most pressing questions sellers were facing heading into 2024: with Zillow predicting a slight dip in home prices and mortgage rates expected to fall, should you list your home now or wait? As a Rutherford County real estate expert on WKRN, John gave sellers a direct answer grounded in the one data point driving the market at the time: a severe lack of housing inventory that no forecast could fully account for.

WKRN
News 2
Originally featured on WKRN News 2, the Nashville ABC affiliate serving Middle Tennessee. John Turner was interviewed as a Rutherford County real estate expert on housing inventory and seller timing in the Murfreesboro market.
Read the original WKRN story →
Rutherford County real estate expert on WKRN News 2 John Turner Turner Victory Team interview
John Turner of the Turner Victory Team on WKRN News 2, identified on screen as a Rutherford County real estate expert discussing housing inventory and seller timing in the Murfreesboro market.

What This Rutherford County Real Estate Expert on WKRN Said About Housing Inventory

The interview centered on a Zillow forecast predicting modest price declines across Rutherford County ZIP codes heading into 2024, combined with expectations that the Federal Reserve would begin cutting interest rates. The question WKRN put to this Rutherford County real estate expert on WKRN was simple: given those conditions, what should sellers do?

John’s answer reflected the same honest, data-driven perspective the Turner Victory Team brings to every client conversation. Rather than offering a blanket recommendation, he laid out both sides of the argument and let the inventory data drive the conclusion.

“If I were a seller and I did not have a deadline I was trying to meet, I might hold off a little bit. With that said, we have a real severe lack of inventory right now, so there is an argument being made that, hey, go ahead and put it on the market right now.”

John Turner — WKRN News 2, December 2023

That answer captures the tension that defines most seller decisions in Rutherford County. Timing the market perfectly is rarely possible. What is possible is understanding the inventory conditions in your specific price bracket right now and using that data to make a confident decision rather than guessing.

Why Low Inventory Changes the Equation for Every Rutherford County Real Estate Expert on WKRN

The inventory argument John made on WKRN News 2 is one the Turner Victory Team makes with sellers every week. When supply is low, correctly priced homes face less competition and tend to move faster and closer to asking price. Waiting for rates to drop or prices to improve only makes sense if the inventory picture also improves in your favor. When inventory stays tight, the seller who lists sooner has a structural advantage over the seller who waits.

What Low Inventory Means for Sellers in Rutherford County When housing supply is below four months in your price bracket, buyers have fewer alternatives and motivated offers come faster. The Turner Victory Team tracks inventory by price bracket and ZIP code every week through Tru Insights. If you are thinking about selling, knowing exactly where your bracket sits right now is the most important number in your decision. View current supply data on our Rutherford County market data page.

Every Rutherford County real estate expert on WKRN or any other platform who understands this market knows that inventory is the number that drives everything else. Prices, days on market, negotiating leverage, and final sale price all trace back to how much supply buyers are choosing from in your price bracket right now. John made this point clearly on WKRN and it remains the core of every pre-listing conversation the Turner Victory Team has with sellers today. Read more about months of supply in Rutherford County and what the current number means for your pricing strategy before you list.

How the Turner Victory Team Helps Rutherford County Sellers Make the Right Call

The perspective John shared as a Rutherford County real estate expert on WKRN is exactly what drives the Turner Victory Team’s pre-listing process. Before any seller goes on the market, we run a full analysis using our proprietary Tru Insights platform that covers current months of supply in their price bracket, price per square foot against recent closed comps, Tru Days on Market for comparable homes, and the price reduction rate in their segment.

That analysis tells a seller three things before they list: whether inventory conditions favor them right now, what price positions them to sell quickly without leaving money on the table, and what the data says will happen if they wait. It is the same honest, no-pressure framework John described on WKRN, applied to your specific home and your specific situation. Learn more about selling your home with the Turner Victory Team and why buyers and sellers choose us in Murfreesboro.

About John Turner and the Turner Victory Team John Turner has been a licensed Murfreesboro real estate agent since 2000. He co-leads the Turner Victory Team at Onward Real Estate with Tracy Turner, with founding agent Glenda Victory who has been practicing since 1977. The team is ranked #1 large team by volume in Murfreesboro by RealTrends 2025 and carries 471+ five-star reviews across platforms. The Turner Victory Team tracks the Rutherford County market every week through Tru Insights and publishes current data on the Rutherford County market update page.

If you are thinking about buying or selling in Murfreesboro or anywhere in Rutherford County and want the same honest, data-driven perspective this Rutherford County real estate expert on WKRN shared, reach out to the Turner Victory Team. There is no pressure and no obligation. Learn more about who we are and see all our media appearances on the Turner Victory Team in the News page.

Thinking About Selling in Rutherford County?

The Turner Victory Team will run a full inventory analysis for your price bracket before you list. No pressure. Just the data you need to make a confident decision.

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Frequently Asked Questions

WKRN News 2 needed a trusted local expert to weigh in on what Zillow’s price forecast and expected Federal Reserve rate cuts meant for sellers in Rutherford County. As a Rutherford County real estate expert on WKRN, John Turner of the Turner Victory Team has been practicing real estate in Murfreesboro since 2000 and is recognized as the number one large team by volume in Murfreesboro by RealTrends 2025. His honest, data-driven approach made him the right source for the story.
As a Rutherford County real estate expert on WKRN, John told viewers that sellers without a deadline might consider waiting, but that a severe lack of housing inventory created a compelling argument to list sooner. Low inventory means less competition for sellers and faster, stronger offers on correctly priced homes. He presented both sides of the timing decision rather than giving a blanket recommendation.
When housing supply is below four months in your price bracket, buyers have fewer alternatives and correctly priced homes attract competitive offers more quickly. The Turner Victory Team tracks inventory by price bracket and ZIP code every week through Tru Insights. Knowing exactly where your bracket sits right now is the single most important number in any seller’s timing decision. View current data at turnervictory.com/market-data/rutherford-county/.
The answer depends on your price bracket, your timeline, and the current inventory conditions in your specific segment. As a Rutherford County real estate expert on WKRN, John explained that sellers without a hard deadline have flexibility, but tight inventory creates a genuine advantage for sellers who move sooner. The Turner Victory Team runs a full inventory and pricing analysis before any seller lists. Reach out at 615-586-0900 for a no-obligation review of your specific situation.
Before any seller goes on the market, the Turner Victory Team runs a full pre-listing analysis using Tru Insights covering current months of supply in their price bracket, price per square foot against recent closed comps, Tru Days on Market for comparable homes, and the price reduction rate in their segment. That analysis tells sellers whether inventory conditions favor them right now and what the data says will happen if they wait.
Yes. John Turner has been featured multiple times on WKRN News 2 as a Rutherford County real estate expert on WKRN and as a Murfreesboro housing market authority, including a January 2023 feature on long-term home values and this December 2023 feature on housing inventory. He was also featured on the cover of Murfreesboro Real Producers magazine in August 2025, recognized as the market expert of Rutherford County. See all media coverage on the Turner Victory Team in the News page.
Tru Insights is the Turner Victory Team’s proprietary market analytics platform. It tracks Tru Days on Market across relist chains, original list prices going back to a home’s first listing, price per square foot by price bracket, and months of supply by ZIP code. For sellers, it removes the guesswork from timing and pricing decisions by showing exactly where your home stands relative to what buyers have actually paid in recent closed sales, not just what sellers are currently asking.

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Sources
Originally featured by WKRN News 2, December 2023. Market data sourced from Rutherford County MLS via Realtracs and tracked through Turner Victory Team Tru Insights. Turner Victory Team at Onward Real Estate, Murfreesboro, Tennessee. Published May 25, 2026.
John Turner Rutherford County real estate expert Turner Victory Team team lead

John Turner

Team Lead, Turner Victory Team at Onward Real Estate | Licensed Since 2000

John Turner has led the Turner Victory Team in Murfreesboro, Tennessee since 2000, helping more than 4,432+ buyers and sellers make confident decisions across Rutherford and Williamson Counties over 26+ years. The Turner Victory Team is the #1 team at Onward Real Estate in Murfreesboro by both sales volume and transaction count. Reach John at 615-586-0900 or through our contact page. Learn more about why buyers and sellers choose the Turner Victory Team in Murfreesboro.